Aalum Capital Carpet · Est. 1975 · Bhadohi, India & Dubai, UAE
Bespoke Rugs, Handwoven for London's Finest Interiors
From Mayfair townhouses to Chelsea showrooms — we hand-knot and hand-tuft rugs to your exact size, palette and design brief, then ship trade-ready straight to the UK.
Get a Free Quote
Tell us your project — a dedicated rug consultant will reply within 24 hours with pricing, CAD strike-offs, and UK courier delivery options.
✓ 100% Confidential • Direct Factory Pricing • Fast Delivery to London & UK
Why Bespoke
Built to Your Room, Not the Other Way Around
Off-the-shelf rugs force your interior to fit a fixed size and palette. A bespoke Aalum rug does the opposite.
01
Exact Dimensions
Any size, any shape — runners, rounds, or irregular footprints cut to your floor plan, down to the centimetre.
02
Trade Margins
Direct-from-manufacturer pricing for interior designers and studios, with volume terms for multi-property projects.
03
Built to Last
Hand-knotted and hand-tufted construction using wool, silk and jute sourced and processed in our own Kanpur workshops.
From Our Workshop Floor
Real Rugs, Recently Woven
Browse by category — tap Free Quote or WhatsApp on any piece to ask about it directly.
Persian Knot · 4794
Persian Knot · 4172
Persian Knot · 9×12 ft
Persian Knot · 4347
Persian Knot · 8×10 ft
Persian Knot · 9×12 ft
Persian Knot · 9×12 ft
Persian Knot · 4672+ 800 more designs in our full portfolio — ask your consultant for the complete lookbook.
Jute · SP370 · 160×230cm
Jute · SP367 · 160×230cm
Jute · SP432 · 160×230cm
Jute · SP237 · 160×230cm
Jute · SP365 · 160×230cm
Jute · SP357 · 160×230cm
Jute · SP359 · 160×230cm
Jute · SP354 · 160×230cmNatural jute — sustainable, biodegradable fibre, popular for London's eco-conscious interior projects.
Moroccan Fine · MR-462
Moroccan Ribbed · MR-193
Moroccan Ribbed · MR-194
Moroccan Fine · MF-356
Moroccan High Pile · MH-197
Moroccan Ribbed · MR-318
Moroccan Ribbed · MR-333
Moroccan Fine · MF-357Berber-inspired texture and pattern — a favourite for Notting Hill's eclectic, character-led interiors.
Table Tuft Shaggy
Table Tuft Shaggy
Table Tuft Shaggy
Table Tuft Shaggy
Table Tuft Shaggy
Table Tuft Shaggy
Table Tuft Shaggy
Table Tuft ShaggyDeep-pile, soft-underfoot shaggy weaves — popular for bedrooms and family lounges.
Choosing Your Construction
Hand-Knotted vs. Hand-Tufted
Both are handmade — the difference is longevity, texture and budget.
| Factor | Hand-Knotted | Hand-Tufted |
|---|---|---|
| Lifespan | 50+ years, improves with age | 10–15 years with proper care |
| Construction Time | 3–6 months per piece | 3–5 weeks per piece |
| Best For | Heirloom pieces, high-traffic formal rooms | Faster turnarounds, larger orders, hospitality |
| Typical Materials | Wool, silk, wool-silk blends | Wool, wool-viscose, cotton backing |
| Investment Level | Higher — collector-grade | Mid-range — design-led |
How It Works
From Your Brief to Your Floor in London
01
Design
Share dimensions, palette and inspiration. We return custom design options within 3–5 days.
02
Strike-off
A small woven sample of your chosen design is produced for colour and texture approval.
03
Production
Your rug is hand-knotted or hand-tufted in our Kanpur workshop under quality checkpoints.
04
Freight
Washed, finished, and freighted door-to-door to anywhere in Greater London.
Serving Every Corner of London
Bespoke Rugs, Delivered Across the Capital
Mayfair & Belgravia
Heirloom-grade hand-knotted silk and wool pieces for period townhouses and formal reception rooms.
Chelsea & South Kensington
Design-led hand-tufted rugs matched to interior designers' mood boards, sample-approved before production.
Notting Hill
Moroccan and vintage-style knots for colourful, character-led homes and boutique hotels.
City & Canary Wharf
Durable, commercial-grade rugs for lobbies, boardrooms and serviced apartments at trade pricing.
Richmond & Wimbledon
Natural jute and wool-blend pieces suited to family homes near the river and the park.
Trade & Design Studios
Multi-property programmes with fixed trade margins, sample libraries, and dedicated account support.
"We needed a non-standard size for an awkward bay window in a Chelsea project. Aalum wove it exactly to spec and the colour match on the strike-off sample was spot on."— Interior Design Studio, London (client reference on request)
Common Questions
Before You Get in Touch
Can you make a rug in a completely custom size or shape?
Yes — every rug is woven to your exact dimensions, including rounds, runners, and irregular footprints for bay windows or stair landings.
How long does shipping to London take?
Standard production is 6–10 weeks depending on size and construction, plus 2–3 weeks freight to the UK. Rush options are available on request.
Do you offer trade pricing for interior designers?
Yes — we work directly with design studios and offer fixed trade margins, sample libraries, and dedicated project support for multi-rug orders.
Can I get a physical sample before ordering the full rug?
Yes — we produce a small woven strike-off sample in your chosen design and colourway for approval before full production begins.
Let's Design Your Rug
Send us your room dimensions and inspiration — a design consultant will respond within 24 hours with options and pricing.
Factory
Bhadohi, India
Quazipur, (Near Badi Masjid), Bhadohi, Uttar Pradesh — 221401, India
Office
Dubai, UAE
The Palace, 2nd Floor, Dubai Chamber of Commerce, Baniyas Road, Deira, Dubai, UAE
Call / WhatsApp: +971 55 940 2856 · Email: info@aalumcarpet.com